Ready for more? The Zen growth toolkit to help you win

The UK’s full fibre rollout is creating massive opportunities, but capturing that demand isn’t always easy and turning network coverage into actual revenue takes more than a good pitch.

We know building a strong sales pipeline takes serious time, money and effort. That’s why we’ve put together a comprehensive growth toolkit for our partners. It gives you everything you need to confidently go to market – from the platform to quote multiple networks, right through to the data and assets you need to reach new prospects.

If you’re ready for more opportunities, more conversions and more growth, here’s how Zen can support you.

Ready for more opportunities

To sell more, you need access to the right networks and the ability to quote them quickly. The Fibre Hub is our powerful aggregation platform, designed to give you access to the biggest full fibre footprint in the UK. Bringing multiple alt-nets into one simple portal gives you a serious competitive edge on choice, speed and pricing.

• Aggregated connectivity: Through a single platform, you can access providers including CityFibre, Trooli, Freedom Fibre, ITS, Sky and Openreach. You don’t need to juggle multiple portals, contracts or billing systems to give your customers genuine choice.
• Simplified quoting: You can check multi-network availability in seconds, compare options, access live pricing, and track orders without switching between supplier systems. It removes the complexity from a multi-network environment, so you can focus on helping customers move to better connectivity.
• Expanded reach: Having access to a growing number of alternative network providers gives you broader geographic reach and greater pricing flexibility. You can confidently quote the best option for the customer and win more business.

Ready for more impact

Having the right network is great, but it means nothing if you’re not talking to the right customers. Think of the Campaign Centre as your dedicated marketing and data engine. It’s packed with the intelligence you need to identify the right businesses at the right time – and it gives you the resources to run professional campaigns to win them over, all without increasing your own marketing spend.

• FTTP search tool: Get fast access to ready for service data. You can quickly check which premises can upgrade to full fibre right now, so your sales teams can focus on prospects who are actually in a position to buy. It makes your outbound calling and campaigns much more efficient.
• Coverage map: See exactly where you can sell. The map highlights our extensive alt-net footprint, allowing you to say “yes” to more customers in more locations. By understanding exactly where our network reaches, you can confidently target new regions and plan your territory around fibre rollouts.
• Enriched data: We can supply your teams with contact and business data completely free of charge. Buying data lists is expensive and often yields poor results. We provide a ready-made list of high-quality prospects for your team to work – removing the guesswork and directly supporting your business growth.

Ready for more conversions

So far, we’ve discussed the choice and lead-generation support available to you. But there’s more.

We’ve added essential resources to the Campaign Centre to help you turn those leads into customers.

• Marketing assets: Access professional, co-branded or white-labelled marketing campaigns ready to deploy to your database. You get high-quality email templates, blog material, and ready-to-use social copy to generate more interest, saving your team hours of content creation. Using these assets ensures your brand looks credible and professional across every communication.
• Sales enablement: We provide battlecards, datasheets and detailed product guides. To close the deal, your teams need to feel confident in what they’re selling. These resources equip them with the exact talking points they need to handle customer objections, clearly explain the Zen difference, and win more deals against your competitors.

Ready for more support?

Digital tools are incredibly useful, but human support makes the real difference. Our Account Management (AM) and Partner Experience (PX) teams are always on hand and happy to help you plan your strategy.

If you’re ready to scale your sales efforts, we’re ready to help. Reach out to your Account Manager today to access your enriched data, get set up on The Fibre Hub, and start planning your next campaign.