Why our Which? results matter for your home broadband

You might have spotted the news last month, as we were named a Which? Recommended Provider for broadband for the sixth year running.

Now ordinarily you might think that an award like this means far more to us than it does to our customers. And while that’s true in some ways, in some other ways it isn’t.

But to understand why, we need to get into the details.

Because what really stood out in the recent Which? announcement were the three specific categories where we scored the maximum four stars. These are the three things that matter most when it comes to keeping your home connected and stress-free.

Connection reliability

A fast connection isn’t much use if it keeps dropping out. There’s nothing more frustrating than your router light flashing in the middle of a work presentation, or your connection disconnecting just as you settle down to watch an evening film.

These days, we rely on smart home devices, security cameras and heating controls to just work in the background. Our phones and laptops are continually updating and keeping our content up to date, and an internet connection has become vital to pretty much everything we do.

So we need a connection that stays stable all day, every day. Scoring four stars for reliability shows that our networks delivers that everyday consistency. It means you can get online and stay online, without the hassle of dropouts.

Connection speed

A modern home network has to work hard. On any given evening, you might have one person downloading a massive game update upstairs, someone else trying to finish off a video call in the home office, and a smart TV streaming in the living room.

Our broadband is designed to handle that heavy lifting. Scoring four stars in this category reflects the fact that our connections easily keep up with the demands of modern households. It means everyone can stream, browse and game at the same time, without the connection slowing to a crawl and causing arguments.

Value for money

Value doesn’t just mean being the cheapest option on the market – it means getting a brilliant, reliable service for a fair price, without any nasty surprises.

We all know the frustration of signing up for a deal, only to see the monthly cost jump up a few months later. If you look closely at the recent Which? report, you’ll see that many major providers have annual price rises built into their terms. But we do things differently.

Thanks to the Zen Contract Price Promise, our price is fixed. The price you agree to at the start of your contract is the price you pay for its entire duration. No unexpected mid-contract hikes, just honest, straightforward pricing.

Share the experience

If you’re already a Zen customer and you know someone who’d appreciate a more reliable, stress-free broadband experience, you can refer a friend here – and you’ll both get a reward when they join.

Not with us yet? We’d love to welcome you on board. Simply enter your postcode to see our full fibre packages and find out what speeds you can get at your address.